—Working With Management For Success—
Our focus is to identify opportunities in the consumer
discretionary sector where the business model can be adjusted to
gain market share or grow by developing new markets. In many
cases, the best opportunities arise with companies that are
ready to grow but that don't know how as operating in an
unfamiliar environment can be daunting and challenging for small
businesses.
Through the experience and the track record we bring, we can
help owners and managers better understand and grasp the
potential of transformation. Our partners aim to spend all the
time required helping the businesses we invest in to achieve
long-term sustainable growth.
Through years of managing businesses and establishing Referencia
International, we have developed an extensive international
network in the US, BRIC countries and in Europe, which is a real
asset to Referencia investee companies and allows them to
benefit from our international network for advice on branding,
design and marketing, to create new sales channels and to
develop strategies for growth. We can also help to improve
strategic planning, identify strengths and weaknesses and
optimise corporate structure to allow a business to grow to the
next level.
Because of the size of business we invest in, we believe that
this commitment will add real value and ensure that together
with managers and owners all parties work together for an
optimal exit. Our goal is to work together for success as
partners and not just as investors.